Is It Worth Getting Gold from Dubai? Here’s the Real Deal

Brendan Wakefield

Nov 17 2025

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Is it actually worth buying gold in Dubai?

You’ve seen the videos. The glittering souks, stacks of gold bars, prices that seem too good to be true. You’re standing in the Dubai airport, suitcase half-packed, wondering: should I buy gold here? Let’s cut through the hype. The short answer? Yes - if you know what you’re doing. But it’s not magic. It’s math, timing, and knowing where to look.

Why Dubai Gold Gets So Much Attention

Dubai isn’t just a city with gold shops. It’s one of the world’s top gold trading hubs - second only to India in annual gold consumption. The reason? Taxes. No VAT on gold in the UAE. No import duties. That means the price you see in a Dubai mall isn’t inflated by government fees. Compare that to the UK, where gold jewelry carries 20% VAT, or the US, where sales tax adds up fast. That’s where the savings start.

But here’s what most tourists miss: it’s not about the raw gold price. It’s about the making charge. That’s the fee shops add to cover design, labor, and craftsmanship. In Dubai, that charge is often 3-8%. In London or New York, it’s 15-30%. That’s where the real difference shows up.

What Kind of Gold Can You Actually Buy in Dubai?

Dubai doesn’t just sell gold bars (though you can). Most tourists walk away with jewelry. Here’s what’s actually on offer:

  • 24K gold - Pure, soft, and shiny. Ideal for investment pieces or heirlooms. You’ll see it in thick bangles and plain chains.
  • 22K gold - The most popular choice. Slightly harder than 24K, perfect for everyday jewelry like rings, necklaces, and earrings.
  • 18K gold - Less common in traditional souks, but found in modern boutiques. Often used for diamond-studded designs.

Most local buyers stick with 22K. It’s durable, looks rich, and holds value well. If you’re buying for investment, go 24K. If you want something wearable, 22K is your sweet spot.

Where to Buy Gold in Dubai - And Where to Avoid

Not all gold shops are created equal. The Gold Souk in Deira is the classic spot - over 300 stalls, packed with tourists, buzzing with energy. But here’s the catch: prices are competitive, but service can be rushed. You’ll get a good deal, but you might feel like you’re being hustled.

For a calmer experience, head to Dubai Mall. Stores like Tanishq, Malabar Gold, and Damas are air-conditioned, have fixed pricing, and give you receipts with weight and purity clearly labeled. You won’t save as much as in the Souk, but you’ll walk out with zero stress.

Avoid street vendors. No matter how tempting the offer - “$100 less than the shop!” - they’re not regulated. No guarantee of purity. No return policy. If it sounds too good to be true, it is.

A tourist inspecting a gold necklace at a Dubai Mall store with a digital scale and receipt on display.

How to Spot Real Gold - No Lab Needed

You don’t need a gold tester to avoid scams. Here’s what to ask for - and what to watch for:

  • Hallmark stamp - Every piece should have a stamp: “999” for 24K, “916” for 22K. If it’s missing, walk away.
  • Official receipt - Must include weight (in grams), purity, making charge, and total price. No receipt? No sale.
  • Weight on scale - Ask them to weigh it in front of you. Use a digital scale, not a balance. If they refuse, leave.
  • Compare prices - Walk around the Souk. Check three stalls. If one is way cheaper, ask why. It’s usually because the gold is lighter or the purity is lower.

Pro tip: Gold in Dubai is measured in grams, not tolas or ounces. Know your weight. A 10-gram 22K necklace isn’t the same as a 15-gram one - even if they look similar.

What You’ll Pay - Real Numbers from 2025

Let’s get specific. On November 15, 2025, the global gold price was $70.40 per gram for 24K pure gold. Here’s what you’d actually pay in Dubai:

Gold Prices in Dubai vs. UK - 22K, 10 Grams
Location Gold Price (per gram) Making Charge Total for 10g
Dubai (Gold Souk) $58.20 5% $611.10
Dubai (Dubai Mall) $59.50 7% $636.65
London (High Street) $70.40 20% $844.80

That’s a $233 difference - just from taxes and making charges. And that’s for one necklace. Buy a full set - bangles, earrings, ring - and you’re saving over $1,000 compared to the UK.

How to Take Gold Home - Customs Rules You Can’t Ignore

Buying gold is easy. Getting it through customs is where people mess up.

In the UK, you can bring in up to £1,000 worth of gold without declaring it. Over that? You must declare it at customs. No exceptions. If you’re carrying $2,000 worth of gold in your bag and don’t declare it, you could face fines or confiscation.

Here’s the smart move: Get your receipt. Keep it. If you’re asked, show it. Customs officers don’t care if you bought it in Dubai - they care if you paid tax on it. Your receipt proves value. No receipt? They’ll estimate it - and you’ll pay more in duties.

Also, don’t pack gold in checked luggage. Always carry it in your handbag. Lost luggage? That’s your gold gone. Hand carry? You’re in control.

A hand carrying gold through airport customs with a declaration form and price tag visible.

Is It Worth It? The Bottom Line

Let’s cut to the chase.

If you’re buying jewelry you’ll wear - yes, it’s worth it. You’ll save 20-30% compared to home. You’ll get better craftsmanship. You’ll walk away with something beautiful that holds value.

If you’re buying gold as an investment - still yes, but be smart. Buy 24K bars from a trusted dealer like Emirates Gold. Store them securely. Don’t turn your vacation into a gold stockpile. One or two pieces is enough.

If you’re buying because you think it’s a “get-rich-quick” scheme - no. Gold doesn’t magically double in value overnight. It’s a long-term asset. Don’t fall for the myth.

What to Do Next - Your Simple Checklist

Ready to buy? Here’s your no-fluff plan:

  1. Check today’s gold price online before you go. Use sites like Kitco or LBMA.
  2. Decide on purity: 22K for jewelry, 24K for bars.
  3. Visit two shops in the Gold Souk. Compare weight, stamp, and total price.
  4. Ask for a receipt with weight, purity, and making charge - written in English.
  5. Carry your gold in your hand luggage.
  6. Declare it at UK customs if it’s over £1,000.

Frequently Asked Questions

Is gold in Dubai cheaper than in the UK?

Yes, significantly. Because Dubai doesn’t charge VAT on gold, you save 20-30% compared to the UK, even after accounting for making charges. For example, a 10-gram 22K gold necklace costs around £500 in Dubai versus £700+ in London.

Can I bring gold from Dubai to the UK?

Yes, but you must declare it if it’s worth more than £1,000. You won’t pay tax on it unless you’re importing for commercial use. Keep your receipt - it proves value and helps avoid delays or fines.

Is 24K gold better than 22K for jewelry?

Not necessarily. 24K is pure gold but very soft - it scratches and bends easily. 22K is 91.6% gold and mixed with other metals to make it stronger. Most people choose 22K for rings, bangles, and necklaces because it lasts longer and still looks luxurious.

Do gold shops in Dubai negotiate prices?

In the Gold Souk, yes - but not on the gold price itself. The gold rate is fixed daily based on global markets. What you can negotiate is the making charge. If you’re buying multiple items, ask for a discount on labor. Many shops will give you 1-2% off if you’re buying a set.

Should I buy gold bars or jewelry in Dubai?

If you want to wear it, buy jewelry. If you want to store it as an investment, buy 24K bars from a certified dealer like Emirates Gold or Dubai Gold Centre. Bars have lower making charges and are easier to resell later. Jewelry has emotional value but higher labor costs.